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Emirates and Sun Group have signed a Memorandum of Understanding (MoU) to strengthen inbound tourism to Vietnam and drive passenger traffic growth through collaborative efforts.


Emirates and Sun Group partner to promote tourism in Vietnam

5 hotels in Vietnam invested and owned by Sun Group have been honored in Travel + Leisure’s prestigious list of the World’s 500 Best Hotels, recognized for their luxurious ambiance and service that “goes above and beyond expectations.” 
 


5 Vietnamese hotels praised by US magazine as “unforgettable and exceptional”

Instead of flying to Viet Nam and traveling to Ha Long Bay by various means, there's a more unique, romantic way to reach this UNESCO World Natural Heritage site - via the Ha Long International Cruise Port.



Ha Long International Cruise Port – The Gateway to the Heritage Bay for the World

On March 14, at the breathtaking Sun World Ba Na Hills, Sun Group and Maison Eric Kayser Asie LTD – one of the world’s most celebrated French bakery brands – officially sealed a franchise agreement, setting the stage for a delightful fusion of Vietnamese hospitality and French culinary artistry. 


The first-ever Maison Kayser bakery is set to open at Ba Na Hills, Vietnam

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The grand ceremony for enshrining and venerating the sacred relics of Shakyamuni Buddha will take place atop Ba Den Mountain on April 25. This event is a key highlight of the Vesak 2025 celebrations held at the highest peak in southern Viet Nam.

Ba Den Mountain hosts grand procession and enshrinement of Buddha relics 

On March 12, 2025, Sun World, the entertainment complex system under Sun Group, officially signed a 2025 strategic cooperation agreement with Saigontourist Travel, one of Vietnam’s leading travel enterprises. This partnership promises a dynamic year ahead, filled with exceptional tour experiences and promotional activities to enhance Vietnam’s tourism brand on the global stage. 


Emirates and Sun Group partner to promote tourism in Vietnam

5 Vietnamese hotels praised by US magazine as “unforgettable and exceptional”

Ha Long International Cruise Port – The Gateway to the Heritage Bay for the World

The first-ever Maison Kayser bakery is set to open at Ba Na Hills, Vietnam

Ba Den Mountain hosts grand procession and enshrinement of Buddha relics

"Two giants of Vietnam’s tourism industry" Sun World and Saigontourist Travel join forces in a strategic partnership